Roger Brunings PR & Communication and Salon Waldorf joined forces for the January 2016 edition of Mercedes-Benz Fashion Week Amsterdam.
Mercedes-Benz FashionWeek Amsterdam (MBFWA) is the main fashion event in the Benelux for fashion designers, commercial labels, well-established brands and upcoming talents. MBFWA aims to connect, grow and celebrate the fashion industry. The existence of the event breaks the gap between buyers, brands, fashion professionals and designers, and tries to give the Dutch fashion industry an open, international stage.
The event celebrates the existence of major fashion talents. MBFWA is organized twice a year on the grounds of the Westergasfabriek in Amsterdam and offers next to the Catwalk programme in the Gashouder, side programmes such as Fashion LAB and MBFWA OFF SCHEDULE. Fashion LAB is the platform where upcoming talents have a chance to show and is held at the smaller building of Westergasfabriek, in the Transformatorhuis. MBFWA OFF SCHEDULE brings fashion to the people within artistic events spread through 10 unique locations in Amsterdam during 10 days.